Greater Data

Greater Data delivers effective and innovative business solutions in a data centric world.

Greater Data was established in 2009 to enhance the quality of consumer and business data available to Australian brands in order drive actionable insights.

Today the company has one of the most comprehensive and accurate datasets - the Greater Data Universe – from 26 distinct sources to help brands better understand what drives their customers’ purchasing decisions.

The data held by the Greater Data Universe includes age, household income, disposable income and property details including value, last sales date, household size, land size and property features.

Greater Data delivers effective and innovative business solutions in a data-centric world. We drive long term success for our clients and partners by listening and challenging conventional thinking.

Our team of dedicated specialists are always working to increase the value of client’s data and an ever-expanding product portfolio allows a flexible approach to understanding data and client needs.