About Purple Thread Marketing
I help SME’s create marketing messages so powerful, their prospects want to do business BEFORE they even speak to them.
Purple Thread Marketing Description
Hi, Darrell Weekes here!
According to Peter Drucker there are two things that makes your business money, Innovation and Marketing, yet so many SME owners get their marketing wrong.
My whole business is dedicated to teaching the Owners of SME professional service businesses, with little or no marketing budget, how to generate more leads, make more sales and be more profitable.
I'm a Marketing Strategist which means I work with the messaging of a business, that's the what you say and how you say it part of marketing, which is the bit most people get wrong.
Marketing is actually pretty simple, not easy but simple.
It's about having a conversation with someone who has a problem they don't want or who wants something they don't have.
Then it's just a matter of getting 4 key areas right.
1. Market. Who do you want to have a conversation with.
2. Message. What do you want to say.
3. Motivation. What have you got that will compel your prospects to take action
4. Mediums. What mediums are you going to use to get your message to your prospects.
Using this simple model, I teach my clients powerful NO COST, LOW COST marketing strategies that generate leads without the need for them to spend a cent more on their marketing or advertising than they are now.
In fact, in most cases my clients usually end up generating far more leads by spending far less than they are now.
AND, if I can't do what I say, MY CLIENTS DON'T PAY ME A CENT.
My mission is to show business owners how to enjoy their business and spend more time doing the things they love by teaching them how to get their marketing to do the heavy lifting, because nothing happens, no sale, no money, no fun, nothing happens if we don't generate a lead.
I'd love to hear from you and I'm happy to LinkIn (if that's a word) Just make sure you write me a personal note with your invitation.
Or send me an email at darrell@purplethread.com. au or give me a buzz on 0418 166 854