The Retail Ranger

Helping Small Businesses that believe in a unique customer service experience & want to take it to the next level through Care, Culture and Consistency.

The Retail Ranger (Part-time Retail Consultant / Contractor / Blogger) was established in May 2017 by Neil Carrasco.

" I love helping people and I love customers. Retail is all about caring for People. I set up The Retail Ranger so we could provide support and level of training for Small Businesses and Retailers who believe in their people, product and services that customers can engage in.

I also wanted a page built, so we can recognize great shopping experiences that we all have encountered. There are businesses out there doing a fantastic job where the staff and the owners don't get the credit or recognition they thoroughly deserve. I want to see this happen more often.

These days product and technology are constantly changing up in Retail, but one common denominator that doesn't change a lot in retail is People. I know first hand the rewards and challenges of managing a business, owning a business and managing people, I have been there emotionally and financially through great and tough times. Honesty, Integrity and Trust is what I live by. My passion is people, from engaging with Owners, Staff, Suppliers, Customers, Centre Management and even your Local Community.

The Retail Ranger is there to help build and add to a culture that is infectious to staff and customers everyday. I have experienced a lot in 26 years of retail and loved every minute of it. It's been over half my life. " Neil Carrasco


Neil comes with over 26 years of Retail and Customer Service experience, both from a Corporate and Owner /Franchisee level.

In April 2017, Neil and his wife Katie finished a wonderful journey with The Athlete's Foot Australia after 21 years. Not only working at the corporate level of managing company stores (Centrepoint / Chatswood and Liverpool) but also owning their own stores at Liverpool (2005 to 2017) and in partnership with Bankstown (2009 to 2012).

Neil's experience in retail also extends to the department store environment. He worked his earlier years at Target and eventually at Grace Bros (which became MYERS) While working at The Athlete's Foot Australia Neil studied part-time at TAFE a Degree in Marketing and a University Degree in Commerce - Management / Marketing.

Over the many many years of working in Retail especially on the front end of the business, Neil understands most challenges staff will encounter on all levels. But, he also recognizes the personal rewards they can walk away with if they have the "WANT too, rather than HAVE too" approach to customer service.

There is so much Neil would love to share with you as The Retail Ranger. Just simply contact him via email at theretailranger@gmail.com or Inbox him on how he operates the business that could be beneficial for you.