Winegrowers Direct

Winegrowers Direct provides the opportunity for Aussie Farmers to directly access the Australian wine consumer through online sales at www. winegrowersdirect.com. au. This is an exciting but challenging time for the business and the wine indusrty in Australia as drought, over supply and the domination of the 2 major retailers bring extreme pressure to the grower. You can help Winegrowers Direct bring better balance to the supply chain by sourcing your wine supply directly from our web site at www. winegrowersdirect.com. au.
Social Link - Linkedin: http://www. linkedin.com/company /wine-growers-direct
Employee Count: 5
Keywords: beverage manufacturing

The state of the Australian Wine Industry;

Corporate greed and a lack of retail competition has brought many Australian Wine Farming families to their knees. Big supermarket wine retailers scoop
huge profits out of the sale of every single bottle, leaving grape growers and winemakers with next to nothing. Most of the money made from selling wine
in Australia goes into corporate coffers leaving little to be reinvested back into the vineyards and wineries that so lovingly craft this country’s top drops.

While big Retail has tightened the profits made available to Farming Families, those families have had to fight harder than ever to win distribution, in turn
meaning that they have rapidly evolved their wines through experience and technology to be the best they have ever been. All this means a double win for consumers, who now pay less than ever for genuine quality wines, sadly though, until now, this has been at the cost of Australia's family wineries.

But WineGrowers Direct is redefining the market landscape by taking care of wine drinkers, grape growers and winemakers. Named one of BRW’s “Fast Starters” in 2011, the company is owned and operated by an acclaimed winemaker and an established grape grower – both have a deep understanding of life on the land, as well as best business practices. By delivering the nation’s top drops directly to the doors of wine lovers they cut out the exorbitant costs associated with multinational middle men. This means customers save up to 80 per cent, while our farmers still get a fair price for their product.

With their own vineyards and wineries in the New South Wales Riverina, WineGrowers Direct are also able to purchase raw grapes from farmers. This makes an enormous difference when times are tough – if the cost of producing a vintage is too great, farmers can still sell their fruit and make enough money to keep the farm ticking over. It might not seem like much, but simply giving growers a fair price on their grapes can stop them from going bankrupt and having to sell the their property which potentially has beengenerations in the family.

By looking after talented Australian grape growers and winemakers, WineGrowers Direct is able to treat customers to anenormous range of varietals and blends at very affordable prices.

This young, socially responsible company has established a new way for Australian wine lovers to support the people who create beautiful wine without funding the lifestyles of the Corporate moneymakers at Big Retail. Buy direct from the grower, support winemakers, and drink a feel-good cheers to a new era in the Australian wine industry!

You can visit us at www. winegrowersdirect.com. au or contact us on feedback@winegrowersdirect.com. au.